Posts in tag

DAM


Files are needed for countless processes in companies. But the challenge is finding the files you need. Digital management systems – DAM systems for short – help companies to put an end to the file clutter and to centrally store, enrich and play out digital assets. In our market overview, we have compared 31 digital …

AI in online shop whitepaper

Integrating artificial intelligence into business software promises greater efficiency and – in marketing – more accurate content. Especially in Product Information Management, AI can significantly relieve marketing teams. This is the case when AI is combined with a PIM system and, ideally, directly with a DAM system. We show you the potential AI has in …

marketingandtech.com: digital asset management definition and basics

Every company has countless digital assets at its disposal – in theory. Because it is often not so easy to find the right file for the respective project. The problem is that many digital assets are not stored centrally. Lengthy searches are inevitable. And that’s not all: Managing the media is also more difficult and …

Images, videos, audio files, text documents, 3D files. Companies accumulate countless files. Many already have a large number of digital assets. The problem is that it’s often difficult to find files and distribute them on different channels. Digital asset management systems offer a remedy. In this article, you will learn what distinguishes a DAM system …