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tips


creating a case study: example

Case studies are a popular marketing tool for convincing potential customers of the company’s products and services. But success of a case study depends to a large extent on how informative it is. We provide you with tips on how to create a powerful case study. A case study makes it comparatively easy for companies …

5 conversational commerce tips at a glance

The concept of conversational commerce has gained importance in e-commerce. More and more customers are using chatbots to communicate with companies. But how do companies actually succeed in conversational commerce? We have compiled 5 conversational commerce tips for you. “Alexa – order me new toothbrush heads” – that’s how Jeff Bezos imagined the integration of …