Product information should always be up-to-date and adapted to the various sales channels. However, the data is often stored in different databases. This complicates almost all processes involving product data. A PIM system enables central management – and also offers other advantages. But selecting PIM software and implementing it is challenging. In our whitepaper, we …

Many companies use social media monitoring tools to monitor their brand and products online. Social Listening goes a few steps further. It describes a strategy for how monitoring solutions are strategically deployed in the company. The whitepaper “Corporate Social Listening” highlights how companies use listening in practice, what goals they pursue with it and what …

Building and maintaining customer relationships and strengthening customer loyalty are among the most important tasks in a company. And this applies across almost all departments. Customer data plays a central role in this. Customer relationship management (CRM) systems can support companies in various ways to maintain customer centricity throughout the entire customer lifecycle. In our …

SEO visibility

Search engine optimization (SEO) is one of the most important steps for attracting visitors to your homepage. We explain how you can improve your SEO visibility and as a result your position on Google!  Analyzing the right keywords, keeping an eye on competitors, creating short, meaningful URLs – these are the ingredients that every SEO …

Events are increasingly taking place virtually. The basis for a successful virtual event is the software. In our market overview, we have compared 13 solutions. A summary of the comparison is available for download. By clicking on the download button you agree that your company e-mail address and your company name may be transmitted to …

Installment payments are becoming increasingly popular as a payment option in e-commerce – among customers and online retailers alike. For some, it means greater financial flexibility when shopping online, and for others it means higher shopping baskets, more sales and more satisfied customers. There are now numerous providers who offer installment payment as a service …

The success of projects in companies stands and falls with how they are managed. This project management software comparison is designed to help you find the right project management tool. We have compared 19 software solutions. A summary of the comparison is available for download.  By clicking on the download button, you agree that your …

Many companies rely on the support of PR agencies for their corporate communications. Finding the right PR agency is not easy. With our comparison of PR agencies, we give you some guidance on what to look for when choosing a PR agency and introduce you to 11 agencies. You can download a summary of the …

In our Social Media Monitoring Tools Comparison 2021, we have compared 8 providers for you based on 157 criteria. You can download the summary of the software comparison as a PDF free of charge.  In 2025, the amount of data will reach the number of 163 zetabytes, says a study by IDG and Seagate. This …

Customer management is essential for companies to survive. Customer data is just as relevant as a clear workflow. Large companies in particular therefore already use customer relationship management (CRM) systems. However, smaller companies also benefit from the use of customer management software. But which CRM tools are suitable for your company? In our CRM comparison, …